Need of Video Marketing in 2013 for Video SEO

So folks here we are coming back with a bang with some new Video marketing tips for the SEO of Video which is very essential term for the SEO services because Video is more easily searchable in Google SERP's in-comparison to any other things like website links or Image like Image optimization id very important side by side because has recently launched some new interfaces and tools for better Image Optimization.

So here are some Video marketing tips for SEO of Video on YouTube or Vimeo kinds of site which ranked your video top rank in Google.

Video Marketing

#Tip 1: Optimize Your Video For The Search Engines :-    

For proper Video SEO, You have to optimize your video for better search ranking in Google just by doing some simple steps, write some useful content in the description of the content and use your main keywords in the description of the content and also put the URL of the referring links in the description because YouTube has allowed to put  this in the Description of the Video for better searching.

#Tip 2: Post the video on your Google Business Listing or Google Places profile:-

Google is very selfish , and he prefers to go and visit to their products to check their daily crwaling status so, it is advisable to refer these Video to these accounts and also put keywords to be optimized for the Video SEO.

#Tip 3: Use Social Profiles to Viral the Video : -

The use of social profiles in the latest trend of SEO services in 2013 are taking remarkable place to do Search engine Optimization services . Use these video links and post them in the relevant groups and also make friends related to them and also use Hastag(#) in the post or to the keywords becasue Facebook and Google+, Twitter focus on the this algorithm.

New meta tag by Google Webmaster for multinational websites

Today we are going to tell you about the latest update which will happen in the SEO world on 10th April, 2013, when Google webmaster has published there new meta tag for multilingual and also for multinational websites.

This meta tag is very important for the sites which are in more than one language and also having micro-sites or we can say that they have sub-domains from the same domain. this will invented because the homepages multinational and multilingual websites are sometimes configured to point visitors to localized pages by using wither thorough redirect  or by other methods like by changing the content to reflect the user’s language.

So here we go about the main point, Google Webmaster introduce a new rel-alternate-hreflang annotation that the webmaster can use to specify such homepages that is supported by both Google and Yandex.

For you folks we are giving you some example for the easy understanding about this tag what is it and why Google is using it. let's have a look on the given image below:

Google Webmaster example for the use of rel-alternate-hreflang annotation

 

• http://example.com/en-gb: For English-speaking users in the UK
• http://example.com/en-us: For English-speaking users in the USA
• http://example.com/en-au: For English-speaking users in Australia
• http://example.com/: The homepage shows users a country selector and is the default page for users worldwide.

In this case, the webmaster can annotate this cluster of pages using rel-alternate-hreflang using Sitemaps or using HTML link tags like this:

<link rel="alternate" href="http://example.com/en-gb" hreflang="en-gb" />
<link rel="alternate" href="http://example.com/en-us" hreflang="en-us" />
<link rel="alternate" href="http://example.com/en-au" hreflang="en-au" />
<link rel="alternate" href="http://example.com/" hreflang="x-default" />

The new x-default hreflang attribute value signals to our algorithms that this page doesn’t target any specific language or locale and is the default page when no other page is better suited. For example, it would be the page our algorithms try to show French-speaking searchers worldwide or English-speaking searchers on google.ca.

The same annotation applies for homepages that dynamically alter their contents based on a user’s perceived geolocation or the Accept-Language headers. The x-default hreflang value signals to our algorithms that such a page doesn’t target a specific language or locale.

And i think this also help you in the mutinational websites like for the work of Video Marketing, SEO Services, Graphic Design, Web Design etc.

How Bounce Rate will effect your Website SEO

Reduce Bounce Rate

Reduce bounce rate is the goal for every blogger who is chasing the target of making it’s blog successful. Before discussing about how & why to Reduce bounce rate of blog, first we have to know What is Bounce Rate ? Read the description below…

What is Bounce Rate ?

I am Describing in my Words…

” Bounce Rate is the percentage of visitors who visit blogs or websites through landing page and leave the blog or website without viewing or visiting more pages “.

How Much Bounce Rate is Good or Bad ?

The image below will describe you…

How to Calculate Bounce Rate of Your Blog ?

Bounce Rate = Total number of visitors viewing only 1 page / Total number of all visits on the blog

If your blog has received 1,000 total visits / month and 500 of them has bounced from the blog

Then Your Bounce Rate will be 500 / 1,000 = 0.50 ( 50 % )

What Factors really affects the Bounce Rate ? 

• Written Content
• Blog  Navigation
• Design of the Blog
• Used Pop ups in the Blogs
• Placing Ad banners in the Blog

10 Sure Tips to Reduce Bounce Rate of your Blog

If your blog is facing the problem of high bounce rate then don’t worry about to Reduce Bounce Rate of your blog.

Here we are describing about some useful tips which may help you to Reduce bounce rate of your blog.

Read tips to reduce bounce rate based on my experience.

1 – Write Information Rich Content

If your written blog post has poor quality content, then definitely reader has no more things to read in your blog, this may not encourage the readers of your blog to read more posts.

To Solve this problem you have to do great research before writing the posts, So you can share more useful information with your blog posts to reduce bounce rate.

Remember… Writing useful content is not enough only, but for this there should be step by step description also must to give 5 stars to your information full content.

For This I would like to recommend you to note down points on which readers have some confusion and give them solution for those points one by one in your blog posts.

This will definitely help you to reduce bounce rate of your blog in terms of Content rich blog.

2 – Provide Better or Proper Navigation

Thinking about to proper navigation of your blog will lead to help you to reduce bounce rate easily.

Most of the blogs has lot of first time visitors, but most of the time they fail to convert their first time visitor in to permanent readers because there is the poor navigation in their blogs.

Question – Do you know ? Why lot of Bloggers has not attractive blog Navigation ?

Answer - Because they use free WordPress Themes or any other free platforms which has nothing for users interaction.

Solution – They should choose the Premium WordPress Themes, because most of the premium WordPress themes has lot in its design to bring reader from one page to more pages of their blogs to Reduce Bounce Rate quickly.

If bloggers use Premium WP Themes just like Theme Junkie, then they will definitely got success to Reduce Bounce Rate of thei blogs.

3 – External Links 

Now the next point bloggers  must consider to Reduce Bounce Rate of the Blogs.

Bloggers must remember to open external links in new tabs, I always do my maximum efforts to open external links in new tab.

I know lot of bloggers in the world are not doing this… But In my view they should do this.

Bloggers who use WordPress as their blogging platform, can do this without any coding, because when you will add any external link in the post, WordPress offers you to tick to choose the option to open external links in new tab.

4 – Your Blogs Loading Time

If your blogs loading time is high then this may harm your blog, because this descreases the interest of the reader in your blog & this may be the cause of high bounce rate.

Some times slow loading speed Iritates the readers & they leave your blog without visiting more posts & cause high bounce rate, So for this try to Increas loading speed to reduce bounce rate of your blog.

If you want to reduce bounce rate of your blog, then just purchase web hosting service with fast speed because If your blogs loads faster then this will definitely reduce bounce rate of your blog.

5 – Must Use 3 Plugins

Use of the top 3 plugins which are very popular to reduce bounce rate of any blog.

• Related Posts Plugin
• Popluar Posts Plugin
• Random Posts Plugin

All the above mentioned plugins may play very unique role to reduce bounce rate of blogs, beause at the side and at the bottom of the posts we can use above 3 plugins to show more written posts which may attract the visitors to read more blog posts & finally result in to reduce bounce rate of blog.

6 – Inter Linking the Posts

Be sure that your written posts are inter linked or not ?

If you write any new post then always remember to add at least minimum 3 old posts to every new post.

I always try to Inter link my old 5 – 7 posts with my new posts.

Finding related content with the help of Inter linking the posts will definitely increase the readers engagement on your blog and then this will reduce bounce rate of the blog.

7 – Increase the Search Engine Ranking

If bloggers are getting traffic from the search engines for the targeted keywords then this may give them loyal readers who is actual information seeker and this will give your blog more page views from same visitor.

Intelligent bloggers always try to get maximum traffic from the search engine to reduce bounce rate of their blog, they always focus on the On Page SEO Techniques to get higher search rankings for their blogs to get loyal readers to reduce boucne rate of blog.

8 – Write Short Paragraphs

If you have lot to write and want to describe most of related things in the same posts, then Remember one thing you should describe the topic in various and small paragraphs.

Long Paragraphs may loss the readers interest on your blog post  & cause high bounce rate.

You should write short paragraphs which contains maximum 3- 4 sentences in it to reduce bounce rate easily.

9 – Write On Single Niche Topic

If bloggers write about lot of topics which are not inter related with each other then they lost their first time visitor.

I observed, to reduce bounce rate you must write your blog on single topic, So your readers can find more content on similar topic about which they are searching on the net.

10 – Ad Placement & Pop Ups

Be selective to use advertisements on your blog, your blog should not be full of various ads, specially in between the content.

If you are using Adsense, then make sure you must show single ad on single screen view of any page of posts.

Blogs which are full of advertisements & affiliate banners lost their visitor very soon..

And we all know no one blogger want to miss their reader to go….

Avoid use of lot of Ad banners & Pop ups in your blog to reduce bounce rate.

I always apply above techniques to reduce bounce rate of my blog, And I am strongly sure your will be able to reduce bounce rate of your blog by following above tips. If you like these tips to Reduce bounce rate of your blog then Please share this post.

If you have some more tips to reduce bounce rate then please share in comments. Thanks for reading tips about to reduce bounce rate of your blog.

Increase your YouTube views by these 10 Tools

Here are 10 tools that can help you get started.

1. Prezi. This is a interesting take on the slide presentation as it allows you to create one giant and more easily connected idea and then use the tool to zoom, pan and fly all around the presentation to create a really dynamic feel. It’s not the easiest tool to master, but check out some of the incredible examples on the site to get inspiration.

2. YouTube Editor. I like this tool because it’s free, and because you’re using YouTube to host and stream your videos anyway, it gives you some nice editing capability right in YouTube. You can also add annotations and transcripts to your videos making them more SEO friendly.

Video SEO 

3. Camtasia. This PC and Mac desktop software is the market leader in the screencapture video world. Screencast videos are a great way to demonstrate how something online works. Camtasia has some nice features that allow you to add focus to areas on your screen as well as annotations and URLs.

4. Animoto. This automatically produces beautifully orchestrated, completely unique video pieces from your photos, video clips and music. It takes a little trial and error to get right, but adds surprisingly professional touch when you do.

5. Stoome. This is a really unique tool as it adds a crowdsourced element. You upload video clips and borrow from other users. You can then work on your project alone or with others. This is an awesome tool for creating videos when you attend a big event or conference.

6. GoAnimate. This tool allows you to make full-featured animated movies using characters and sets of your choosing. Animation can be a really powerful way to tell your story in a unique manner.

7. Magistro. This tool takes your raw footage and goes through and picks out what it thinks is the best of the best to create a short video. The tool then lets you add music and titles. Again, this is one that is awesome when it gets it right, but a little clunky with it doesn’t.

8. Sellamations. This service will create doodle videos where a hand draws out your story with a marker in high-speed capture. It’s not the cheapest route, but it’s certainly one of the best ways to create a one of a kind video that’s simply hard not to watch.

9. Common Craft. This is another really unique way to tell your story using video. Common Craft uses paper cutouts moved around or white boards to tell your story. This is probably one of the best ways to take a complex idea and really make it easy to understand. Again, hard not keep glued to this format.

10. ReelSEO. This one actually isn’t a tool, it’s just the best place to learn about tools like this as well as how to more effectively use video to build your business in general.